AdColony releases SDK 4 with support to the IAB Open Measurement Standard

AdColony yesterday announced the release of a new version of the SDK. The latest mobile ad software development kit (SDK), AdColony SDK 4, is bringing together AdColony’s video ad platform with its banner display and programmatic offerings into a single SDK. The new AdColony SDK 4 also supports the IAB Open Measurement Standard.

AdColony says that AdColo…

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