Advertisers suffer a data outage in Google Marketing Platform

The metrics affected are Begin-to-render Impressions, Provisional Impressions, and Viewable Impressions.

Google this month announced that it has suffered a data outage for some reporting metrics between March 31 and April 7, 2021. The data outage affects advertisers using Display & Video 360 and Campaign Manager 360, for display ads served to web environments.

The metrics affected are Begin-to-render Impressions, Provisional Impressions, and Viewable Impres…

This post is for paying subscribers