Google starts showing the estimated list sizes of similar audiences in Google Ads

Until now, advertisers could only see the estimated list sizes for their similar audiences when applying them to campaigns.

Google this month announced that is now showing the estimated list sizes of similar audiences in Google Ads. Until now, advertisers could only see the estimated list sizes for their similar audiences when applying them to campaigns.

Sofia Jukelson, Product Manager at Google Ads, wrote that these estimates are available for Search audience lists with more…

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