Nielsen renews multi-year agreement with TEGNA to provide TV ratings

TEGNA’s customers use Nielsen data to activate and measure local media buys.

Nielsen yesterday announced a multi-year renewal agreement with TEGNA to provide local television ratings. Tegna is an American broadcast company active in 34 local markets in the United States.

“We are pleased to continue our relationship with Nielsen as a trusted business partner in 34 of our local markets,” said Larry Delia, Senior Vice President, Med…

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