The Trade Desk integrates Inscape’s data insights into the Planner

The Trade Desk today announced a partnership with Inscape. The partnership will integrate Inscape’s data insights directly into The Trade Desk’s Planner, a cross-device advertising planning tool for digital and connected TV campaigns.

The Trade Desk says Inscape is the largest single source provider of Smart TV viewing data in the U.S. Inscape’s viewing …

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